Tuesday, September 6, 2016

This coming new gTLD in which I believe A LOT

Some Top-Level Domains are a success and this is noticeable by the number of domain name registered, no matter if some registries cheat a little. When the volume of domain name registered is not constant but keeps increasing, it is a sign that Registrants pay interest.

Companies
Companies are concerned by new generic Top-Level Domains and it is a subject that should be followed, not only because of the existing risk of infringement(s), but because it makes sense to use a descriptive domain name extension: when buying wine, you search for a sign that says "wine", not "buy"nor "shop" "commercial".

In the COMPANIES new gTLD report, I publish the list of new domain name extensions companies should consider registering their domain name with. For the obvious reason of budget limitation, all cannot be purchased but this is a short list extracted from the complete list of 1,179 delegated new gTLDs.

The .CONTACT new gTLD
The CONTACT new gTLD will hopefully launch before 2017. At the moment, the TLD is delegated and one domain name has been created. I am not sure it makes sense explaining why registering the domain name of a company in ".contact" is important so let's focus on what the Registry says about his extension: "A platform for hosting contact sites". If this sentence looks like the .TEL concept (you can check http://registries.tel/ as an example): a similar platform for all new domain name registered; another sentence says: "Conversations have never been so easy". One could be a place to store contacts and the other could be a chat platform.

Shall I have all my contacts stored at a third party application or provider with the risk of losing my address book if I forget to renew my domain name: definitely not or at least, I will be very careful with the security and backup aspect of such service. Will I want to pay for this? Not sure.

Whether this new gTLD will be a place to store contacts, chat or just "do other stuff", I am really excited about its launching. I also hope to find innovation: some sort of form service so people can write then the message is sent to an email? The potential is so high behind this multilingual TLD that, no matter what it offers, It is definitely domain names that I will recommend registering.

New domain name registration volumes:
  • HOT - New gTLDs related to COMPANIES;
  • New gTLDs related to the LAW;
  • New gTLDs related to the COLORS;
  • New gTLDs related to FINANCE.

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