Friday, November 2, 2018

The Real Estate new gTLD business is average

I just finished the update of the Real Estate new gTLD report and noticed a few things:

  • Real Estate Trademarks are not present in this business and very few applied for their personalized .BRAND new gTLD.
  • Only Fresenius uses its domain names ending in ".fresenius", with 40 domain names registered in October 2018.
  • The .REALTOR grows in number and is the highest in this category in terms of domain name registered with a total of 45,566 this month.
  • All new gTLDs dedicated to Real Estate, but the .REALESTATE new gTLD, have lost registrations - at least once - since January from a month to the other. Note that it does not mean that their registrations have decreased since then (I excluded TLDs with less than 100 domains registered for this calculation).
  • 7 of these Top-Level Domains have less domain names registered in October 2018 than what they had in January : this is a bad sign to me.
  • One TLD had more than 55,000 registrations in January, it now has a little more than 2,000 (...)
  • Would I buy a .MAISON domain name if I sold houses in French: an innovative business model should be invented just for this TLD ;-)
  • The .LOFT and .MLS new gTLDs stick to one single domain name registration but were delegated in August and April 2016.
  • I just noticed that none of the .HOME applications (11 of them) passed and were either withdrawn or not approved so I'll definitely change them to "withdrawn" in the monthly report.
  • There are more .VILLAS than there are .HOMES domain names (...)
Check the full report here.
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