3 .BRANDs were terminated but...

Some dotBrand new gTLD owners have not found what to do with their Top-Level Domains. For this reason - and also because it cost them $25,000 a year in ICANN taxes, they are withdrawing their application. The .BRAND TLD concerned are:

1. .ADAC
2. .LOFT (yes, this one is a dotBrand)
3. .SES

Learn more here.

It it happens that some applications can be withdrawned, the total number of domain names created keeps increasing month after month (check down the Google sheet). 

The .BUGATTI new gTLD ends its application

The .BUGATTI Registry, which had 7 domain names created in total has decided to withdraw its dotBrand new gTLD application.

The letter to ICANN suggest to terminate the Top-Level Domain "as soon as possible".

Read the termination letter here (on LinkedIn).

L'Oréal to withdraw its .MATRIX new gTLD application

L'Oréal to withdraw another of its new gTLD application: the .MATRIX

"Matrix is committed to serving each and every community salon and empowering stylists to create positive change for their clients and the world around them. Through inspiration and innovation, Matrix supports every salon professional to achieve their dreams".

• The withdrawn application can be found here;
• The Matrix web site.

L'Oréal to withdraw its .REDKEN new gTLD application

L'Oréal to withdraw another of its new gTLD application: the .REDKEN

• The withdrawn application can be found here;
• The Redken web site.

L'Oréal to withdraw its .KERASTASE new gTLD application

L'Oréal withdraws another of its new gTLD application: the .KERASTASE.

Since 1964, Kérastase has been creating new haircare services developed with the most advanced formulas, dedicated to enhancing the natural beauty of the hair. Kérastase sets the standard in luxury haircare with the promise of an elevated salon experience:

• Hair transformation with immediate, visible results;
• The latest innovations from la Recherche Avancée L’Oréal;
• Tailor-made treatments for every hair and scalp diagnosis by trained stylists;
• Comprehensive professional service for the ultimate salon experience.

More info:

• The Kerastase web site;
• The withdrawn new gTLD application.

L'Oréal to withdraw its .GARNIER new gTLD application

"Prends soin de toi. - GARNIER"

L'Oréal withdraws another of its new gTLD application. The .GARNIER Top-Level Domain. The question remains on every lips in the new gTLD industry: why?

Check the Garnier web site here. The withdrawn application is available here.

L'Oréal to withdraw its .MAYBELLINE new gTLD application

L'Oréal has just withdrawn another of its top brands: the .MAYBELLINE application. Maybelline is a family-owned business and the number one cosmetics company in America.

Surprisingly, L'Oréal seems to withdraw more and more applications. There are rumors about the reasons why more and more brands are withdrawn but unless L'Oréal gives a reason*...

Review the new gTLD application here and Maybelline web site here.

* Don't call me, I won't talk :-)

L'Oréal to withdraw its .LOREAL new gTLD application

Made public yesterday, French Luxury brand L'Oréal has decided to withdraw its application from the ICANN new gTLD program. Apply the "withdrawn" filter in this page to check withdrawn applications.

Allication withdrawn: .LOREAL (download the application).

Wellpoint to withdraw its .ANTHEM new gTLD application

Anthem is a trusted health insurance & health care plan provider, dedicated to delivering better care to our members, providing greater value to our customers and helping improve the health of our communities.

Allication withdrawn: .ANTHEM (download the application).

L'Oréal to withdraw its .KIEHLS new gTLD application

At its web site states: "Kiehl's was founded as an old-world apothecary in New York's East Village over 150 years ago. Kiehl's extensive experience has resulted in a unique blend of cosmetic, pharmaceutical, herbal and medicinal knowledge developed over generations".

Application withdrawn: .KIEHLS (download the application).