.BRAND domain name registration volumes

For the past four years, I have edited new gTLD reports with a focus on volumes of domain name registered according to specific categories: "legal", "catering", "the automobile industry", etc... but I did not cover dotBrand Top-Level Domains: specification 13 applications from the ICANN new gTLD program dedicated to Trademarks and brands.

The listing is already up-to-date for the month of January 2021 and offers to check the number of domain name registered by .BRAND new gTLD applicants. It is a new report that I am launching in 2021.

The following months will also be made available and allow to check if a Trademark, operating its own domain name extension, creates more domain names or...less. 

All reports are updated at the end of each month in the "new gTLD reports" section of Jovenet Consulting.

.BRAND applications which were either not approved by ICANN or withdrawn by applicant

Some new gTLD applications tried to qualify for Specification 13 to become the so called .BRAND new gTLD but 37 of them were not approved by the ICANN (or withdrawn). This is their list:

1. .politie
2. .mobily
3. xn--mgbb9fbpob
4. .booking
5. .tata
6. .amp
7. .canalplus
8. .digikey
9. .tradershotels
10. xn--mgbaakc7dvf
11. .ged
12. .office
13. .travelguard
14. .cashbackbonus
15. .alcon
16. .cimb
17. .finish
18. .ftr
19. .jpmorganchase
20. .konami
21. .mrmuscle
22. .orientexpress
23. .piperlime
24. .ram
25. .rockwool
26. .shopyourway
27. .vanish
28. xn--hxt035czzpffl
29. .acer
30. .ultrabook
31. .dclk
32. .goog
33. .guge
34. .hangout
35. .mrporter
36. .netaporter
37. .translations

New reconsideration request from .HOTEL applicant

This is how starts the reconsideration request from one of the multiple applicants for the .HOTEL new gTLD. The below was extracted from the request:

Description of specific action you are seeking to have reconsidered:

Board and/or Staff approval of Donuts Inc. acquisition of Afilias, Inc., without any transparent or apparently meaningful review nor provision of any opportunity for comment by affected stakeholders. The acquisition was announced1 on Nov. 23 (Thanksgiving week in the US) and apparently closed2 just 36 days later, on Dec. 29 (Christmas/NYE week).

The only mention in any ICANN Board “Resolution” is on Dec. 17, 2020 (published Dec. 21, 2020):3 "No Resolutions taken."

In the Preliminary Report published by the Board on Jan. 5, 2021, 4 there is only this note: "No Resolutions were taken. The Chair stated that the Afilias change of control approval request has been discussed by the Board, and that the ICANN President and CEO, or his designee(s), has the support of the Board to move forward on the request."

Download the full request here (PDF download).

Update: the .SPA new gTLD

The ICANN TLD startup information page was updated for the .SPA new generic Top-Level Domain (for domain names ending in ".spa", instead of ".com":

• Sunrise Period: 20 April 2021 to 20 May 2021;
• Trademark Claims Period: 01 July 2021 to 30 September 2021;
• Landrush - 26 May 2021 to 24 Jun 2021.

The official website states: ".spa is a Top Level Domain (TLD) owned by Asia Spa and Wellness Promotion Council (ASWPC) and supported by various international spa associations to help local spa operators build their presence online."

To register a domain name ending in ".spa", see here: www.nic.spa

New gTLD Reports from January 2021

New gTLD reports are monthly captures of domain name registration volumes according to specific groups, businesses or industries.

On the last day of each month, we capture these registration numbers so our readers can see if these increase or decrease.

This method is a good way to see if these domain names meet adoption by consumers or not.

20 reports are updated:

1. New gTLDs related to POLITICS (.GOP - .VOTE - .DEMOCRAT - etc...);
2. New gTLDs related to LUXURY (.YACHTS - .RICH - .CHANEL - etc...);
3. New gTLDs related to the MUSIC community (.BAND - .HIPHOP - .MUSIC - etc...);
4. New gTLDs related to CATERING and CULINARY (.RESTAURANT - .PUB - .BAR - etc...);
5. New gTLDs related to PHOTOGRAPHY (.PHOTO - .FILM - .ART - etc...);
6. New gTLDs related to CITIES : these are city names only (.NYC - .TOKYO - .LONDON - etc...);
7. New gTLDs related to COMPANIES : new domain name extensions that we believe a company should keep its eyes on;
8. New gTLDs related to the LAW and LEGAL matters (.ATTORNEY - .LAWYER - .LAW - etc...);
9. New gTLDs related to FINANCE (.CAPITAL - .FINANCE - .CREDIT - etc...);
10. New gTLDs related to a COLOR (.BLACK - .PINK - .GREEN - etc...);
11. New gTLDs related to SPORTS (.RUGBY - .SKI - .BASKETBALL - etc...);
12. New gTLDs related to ALCOHOL (.WINE - .BEER - .VODKA - etc...);
13. New gTLDs related to REAL ESTATE (.REALTOR - .REALESTATE - .CONDOS - etc...);
14. New gTLDs related to RELIGION (.CATHOLIC - .CHURCH - .BIBLE - etc...);
15. New gTLDs related to CARS (.TAXI - .AUTOS - .CAR - etc...);
16. New gTLDs related to HEALTH (.HOSPITAL - ..DOCTOR - .HEALTH - etc...);
17. New gTLDs related to ADULTS (.PORN - .SEX - .WTF - etc...);
18. FRENCH new gTLD applications : these are applications submitted by French companies only;
19. Multiple Registries : group of Registries operating five (5) and more domain name extensions;
20. Singular VS Plural versions of a new gTLD : these are domain name extensions which exist in their singular and plural version (ie: .gift and .gifts).

Updated: .RUGBY and .BASKETBALL new gTLDs

The ICANN TLD startup information page was updated today with two new information concerning the .RUGBY and .BASKETBALL Top-Level domains:

1. .RUGBY (341 domain names created in total):
1. Trademark Claims Period: 01 June 2021;
2. Limited Registration Period: Community Priority Period - 5 Nov 2019 to 31 May 2021.
2. .BASKETBALL (328 domain names created in total):
1. Trademark Claims Period: 01 June 2021;
2. Limited Registration Period: LRP #4 - 21 Sep 2020 to 31 May 2021.

More details available here.