This blog is about new generic Top-Level Domains from the ICANN new gTLD program. We also send daily news about new gTLDs in our Newsletter. Contact Jovenet Consulting for dotBrand specification 13, also called ".brand" domain name extensions.
The SWOT analysis (alternatively SWOT Matrix) is a structured planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture (source Wikipedia).
It is "new" in the history of Internet = what is new attracts the eye of journalists, bloggers, service providers, lawyers, lobbyists, new gTLD applicants but not only (100%);