Wednesday, September 28, 2016

What about IDN new gTLDs for Companies?

I do not focus on IDNs because I don't understand them but I recently read this post from Coreile, on the Chinese domain name market: the place to be for any Registry.
If we are already familiar with the .商标 new gTLD, which stands for "trademark" in Chinese*, we are not yet familiar with other IDN new gTLDs related to COMPANIES.
The post mentions three IDN new gTLDs which could have an impact on companies who would forget to secure their domain names in these IDN extensions. The IDNs are:
  1. .公司 (company);
  2. .世界 (world);
  3. .集团 (corporate group).
The 3 extensions were added to out COMPANY new gTLD report, which is sent each Tuesday in our Newsletter.

New domain name registration volumes:
  • New gTLDs related to REAL ESTATE;
  • New gTLDs related to ALCOHOL;
  • New gTLDs related to SPORT;
  • New gTLDs related to the LAW (yesterday's report);
  • New gTLDs related to FINANCE (yesterday's report);
  • New gTLDs related to COLORS (yesterday's report).
Tonight's Newsletter:
To subscribe and receive the latest NEWS in your email, click here.

In our two previous Newsletters:
  1. .Shop gets to 51,755 domains just hours after GA;
  2. HOT - New TLD Market Brief – September 2016;
  3. .LTD domain names may be limited in use but growth is steady;
  4. .Sucks Domain Name in Ad Age Magazine;
  5. HOT - Active Brand TLDs;
  6. “UDRP-proof” .feedback gTLD loses first UDRP;
  7. Sunrise Period for .网站 (web) starts on Monday, 26 September;
  8. Overcharged .UK customers help pay for .VODKA;
  9. Your trusted source for .NEWS;
  10. 5 reasons to Try a New Domain for Your Brand;
  11. Bird & Bird wins landmark first UDRP decision against a ".feedback" gTLD;
  12. Is there anything good about the release of hundreds of new extensions?
  13. The domain was registered for $30 because of a glitch;
  14. Silicon NYC kickoff features .NYC domain names;
  15. 50+ businesses dumped their .com for a new domain - or did they?
  16. Reminder (.BRANDs): Specification 13 granted;
  17. How Companies like Amazon, eBay, Porsche and GoDadddy are using some of their new gTLDs;
  18. .CLOUD has a TV commercial on CNN, too.
* I wonder if someone will consider applying for the ".TRADEMARK" new gTLD in the second round of the ICANN new gTLD program.

Previous Campaigns can be viewed here.

Most recent Trademark Clearinghouse Sunrise Period announcements

Monday, September 26, 2016

".com" domainers hate new gTLDs ;-)

I read a lot of "bla, bla" about new gTLDs and found this post on Facebook from @stahura (founder of Donuts). I admit that I don't read long posts but I see good examples of new domain names in this one. I went down the post to read some comments.

Something made me smile reading the comments. You've probably read - at least once - a domainer criticizing new gTLDs "because they will never work", "because .com domains are better", "because they are confusing"... I noticed that these comments often come from domainers and the only reason I see in these critics is that new gTLDs decrease the value of .com domain names (but this is just a personal opinion). The reason why I smile reading the comment from one of these domainers is the examples given why new gTLDs will fail:
"how many of these are scams? how many will be in business in a few years? how many are too confusing for customers? how many actually are adding value to the corresponding .com domain? what percentage of the live domains registered does this represent?"
All of the examples used concern more ".com" domain names rather than new domains:
  1. "how many of these are scams?": due to the important volume of ".com" domain names registered, there are certainly much but much more ".com" scams than with new domain names.
  2. "how many will be in business in a few years?": how many businesses using a ".com" fail everyday? Less than with new gTLDs? I seriously doubt it.
  3. "how many are too confusing for customers?" : confusing because they are more descriptive? That cannot be true: new domain names offer something that ".com" will never be able to offer: precision.
  4. "how many actually are adding value to the corresponding .com domain?". Here we are. Why would a new domain name have to add value to a ".com"? Because this would increase its price value? I bought a new domain name and now redirect the ".com" to it. New gTLDs are not just about domaining (selling domain names), some very serious companies use them for business.
  5. "what percentage of the live domains registered does this represent?" (I didn't catch that one).
New domain name registration volumes:
  • New gTLDs with a French sounding;
    (a certain number of TLDs were just removed from this list)
  • New gTLDs related to CITIES;
    (does not often happen: see the .LONDON new gTLD)
  • New gTLDs related to CATERING;
  • New gTLDs related to PHOTOGRAPHY.
    (domains ending in ".cam" are launching)
Tonight's Newsletter:
To subscribe and receive the latest NEWS in your email, click here.

In last Thursday's Newsletter:
  1. Majority of new gTLDs still aren’t generating enough revenue;
  2. HOT - Could ICANN reject Verisign’s $135m .web bid?
  3. The micro story about .手机 (mobile phone) in China;
  4. FRENCH - Le .CLUB : les chiffres sont là;
  5. HOT - .BRANDs and SEO;
  6. Rightside® Opens .GAMES Domain for Gamers;
  7. New TLD? Make Sure It's Secure;
  8. COOL - Serious new gTLD communication;
  9. The .cancerresearch TLD: Search for Cure Drives Digital Innovation;
  10. .Kiwi turns to new CIRA platform for registry services;
  11. People are forgetting .com exists — ICANN survey;
  12. New consultancy firm focusing on gTLD registry needs;
  13. .Games and .Shopping hit registrars this week;
  14. Minds + Machines Group Earns corporate Rating from N+1 Singer (MMX);
  15. .NYC to auction top domains on NameJet;
  16. How to get into the Trademark Clearinghouse club;
  17. Just delegated: the .FIDO & .ROGERS new gTLDs;
  18. What’s Propelling Minds + Machines Group Ltd to Increase So Much?
  19. SURPRISE COMING - Blizzard Doing Away With Name.
Previous Campaigns can be viewed here.

Most recent Trademark Clearinghouse Sunrise Period announcements

Sunrise Period starts for .网站 (web)

The Trademark Clearinghouse is launching the .网站 (web) new gTLD Sunrise Period.

    Monday, 26 September, 2016 (All day);
    Wednesday, 26 October, 2016 - 23:00.

WHAT (according to me):
According to the Registry, .网站 means ".WEB" in Chinese and a good reason to register secure a domain name in this extension is one can tell if the Chinese market is going to buy or not massively.

The .WEB new gTLD (in its ASCII/Latin version) will launch too at some point. Even if all other .WEB new gTLD applications recently changed their status to "will not proceed" (some where withdrawn) to the benefit of a company named NU DOT CO LLC, there are noises of lawsuits but whatever happens, there will be a .WEB new gTLD too so I would suggest to own both similar second level domain names. And...not to forget that there is a .WEBSITE new gTLD too (and a .WEBS ;-).

Check the Sunrise Calendar for details.

Thursday, September 22, 2016

Hot today: .VOTE & .GAMES new gTLDs

Gamers seem to have noticed the launching of the .GAMES new gTLD. I checked domain name registration figures today and noticed that the Registry has already more than twice the number registrations than the singular version of the extension: the .GAME new gTLD. The price difference probably explains this.

There is an advertising campaign that has just launched to encourage American voters "to do their duty". The Iron Man is on front page and I am confident that such initiatives will help new gTLDs grow faster. I believe it is important to add that "vote" is a French word too and I would appreciate if someone could pass the word to @axellelemaire. The campaign:

New domain name registration volumes:
  • New gTLDs related to SPORT (updated yesterday);
  • New gTLDs related to ALCOHOL (updated yesterday);
  • New gTLDs related to REAL ESTATE (updated yesterday);
  • FRENCH new gTLD applications;
  • New gTLDs related to RELIGION.
Tonight's LONG Newsletter:
To subscribe and receive the latest NEWS in your email, click here.

In Tuesday's Newsletter:
  1. HOT - MMX reports earnings, big investment from China;
  2. Just announced: .网站 (web) Sunrise Period;
  3. Stats - New gTLDs growing faster than .com;
  4. Fund has acquired 700,000 shares of RightSide;
  5. DOMAINfest Kicks Off in Hong Kong!
  6. Uniregistry to release 10 million domains;
  7. Chinese investor pumps $7 million into M+M as .vip pushes firm into profit;
  8. French: Et ton .ALSACE il marche comment dans Google?
  9. A gaming community dedicated to equality and opportunity (;
  10. Minds + Machines upbeat as it plans £13mln offer to shareholders
Previous Campaigns can be viewed here.

Most recent Trademark Clearinghouse Sunrise Period announcements

Wednesday, September 21, 2016

Seeking partners for a US based next round new gTLD project!

Dear colleagues,

As most of you know I co-founded .BERLIN in 2005 (delegated by now) and the SFO-based community priority applicant for .gay in 2009 (still fighting with ICANN).

Since a few month I am initiating the creation of a D.C. based, non-profit, public benefit new gTLD application with positive social and monetary impact aimed at keeping and bringing back business into the United States.

With both .BERLIN and .GAY we went public from the inception of the project - partly because we had to garner substantial support. The same will be true for this new project - but it is a few month too early to go entirely public.

The suggested new gTLD will positively impact the United States – especially the U.S. economy, the Internet User, the American business community, the Intellectual Property community and U.S. law enforcement. It is also a complete new take on the distribution of domains and has built into it and is based on a wholly new marketing approach.

If the project description sounds interesting: Please get back to me via private message - or find my contact details at! I am not excluding non-U.S. entities – but American entities would make the most sense. I am looking for ICANN veterans for the board, ICANN Sherpas for facilitating the actual work (and it is a LOT of work as it will have the biggest support base of all applications to date) and last not least "investors" who are not only looking for "ROI" but believe in the U.S. and want to contribute something positive to their country helping Americans to better and safer navigate the Internet.

Thank you,

Alexander Schubert

Singer 50Cent to choose a .CLUB domain name for his Fan Club.