Sunday, May 19, 2019

.AMAZON : Approved !

This is what the paragraph from the latest "Approved Board Resolutions | Special Meeting of the ICANN Board" says on consideration of Amazon Corporation’s proposal on ACTO member states continuing concerns (.AMAZON New gTLD Application):
Resolved (2019.05.15.13), the Board finds the Amazon corporation proposal of 17 April 2019 acceptable, and therefore directs the ICANN org President and CEO, or his designee(s), to continue processing of the .AMAZON applications according to the policies and procedures of the New gTLD Program. This includes the publication of the Public Interest Commitments (PICs), as proposed by the Amazon corporation, for a 30-day public comment period, as per the established procedures of the New gTLD program.
What's of interest to me
I did a copy-paste of the below because that is what is happening next...at least that is what the paper says. The future will tell about reality:

The April 2019 proposal included, in addition to the creation of a joint Steering Committee, the following commitments:
  1. “Not use as domain names in each .AMAZON TLD those terms that have a primary and well-recognized significance to the culture and heritage of the Amazonia region;
  2. Provide nine domain names in each .AMAZON TLD to be used for non-commercial purposes by ACTO and its member states to enhance the visibility of the region; and
  3. Block from all use up to 1500 domain names in each .AMAZON TLD that have a primary and well recognized significance to the culture and heritage of the Amazonia region”
The Amazon corporation also notes in its proposal that its TLDs would be “highly-restricted .BRANDs” and that “Amazon would only register domain names that align with its global brand strategy so that the .AMAZON TLDs are strongly affiliated with the reputation of the Amazon brand, which should eliminate concerns of ACTO and its member states that third parties will abusively use the TLDs.

Finally, the Amazon corporation stated that it would host the nine domain names noted above and would make use of “proactive security controls paired with reactive and detective controls to offer the most comprehensive approach to security” related to the “provisioning and configuration of .AMAZON domains.”

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