I just saw that offer for Premium domain names sold "in a package" and I find that this is a bright way to offer them. If I am not so much in buying Premium domain names or participating to auctions, I believe that considering categories of TLDs is very important prior to buying a domain name at the regular price. For example, one would be interested to know that there is a dozen of domain name extensions dedicated to the business of Music. When preparing to buy a domain name to publish a content about Music...one should better know about what exists on the market.
Categories of TLDs did not exist in the past
In "the past", you would have bought a ".com", or a domain name from your country of residence ending in two letters. Today is different, when buying a new domain name within a certain business, it remains difficult to be informed that many extensions could match with the second level domain desired; even worse when the plural version of a domain name extension exists: if you are in the Real Estate business for example, you should check this list of domain name extensions before buying. I would also suggest to check that list of similar extensions too...and maybe that one too* for plurals.
What I saw
I follow a limited number of Twitter accounts and the Registry of African Geo TLDs Twitted this link on which you can read ".Africa - .CapeTown - .Durban and .Joburg domains from only $1.50 per slice". As a person interested in buying domain names from this region, I would certainly be interested in knowing that these domain name extensions also exist for the domain name that I am about to buy.
What about Registrars?
I know how difficult it is to create the right algorithm to suggest registrants the right domain name but unless I am wrong, and after checking at many registrars, all focus on the second level domain and none on the first level domain itself.
* These lists are frequently copied by Corporate Registrars lacking ideas ;-)
A blog about New gTLDs and dotBrands (.BRANDs) from the ICANN new gTLD program. You can subscribe to The gTLD Club's Newsletter.
Monday, March 18, 2019
Bright way to inform about new extensions
Labels:
dotafrica,
new domain name extensions,
registrar
Location:
Johannesburg, South Africa
I am a new gTLD Consultant based in Paris. "New gTLD" stands for "new generic Top-Level Domains" from the ICANN new gTLD program. They are new domain name extensions such as ".consulting" (instead of ".com").
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