Not sure if this is the web site of a second applicant or one of the first domainers's web site to promote new generic Top-Level Domains.
One thing is sure: the article regarding search engine optimization (SEO) explains the impact owning a new descriptive domain name could have to be better positioned in search engines.
Tuesday, February 21, 2012
According to info found on .nxt (News and analysis of Internet policy and governance), a second applicant could apply for .MLS:
- First applicant is has plan to offer an exclusive address for multiple listing services on the Internet;
- Second potential is the owner of the mls.com domain name and US trademark for DOTMLS.
Complete story is available here.