I check the press and I read the video game "World Of Warcraft" counts 11.5 registered users. Players monthly pay to have an account and play WOW online. I also read players pay for virtual goods within the game.
Wouldn't they want to pay to be identified as a WOW player with a specific domain name ? To publish their profile for example : www.avatar.WOW.
My .WOW concept consists in allowing players to register their .WOW domain name within the game.
Note I am open to develop this great communication project with BLIZZARD.
Did I say "communication" ?
Just imagine 11.5 registered users promoting the game "World Of Warcraft" in their URL and ... be listed in Google. Cheaper than TV communication isn't it ?