Tuesday, August 26, 2014

New Registries impressive strategies

  • Who could have imagined there would be so many new gTLD applicants?
  • Who would have bet that one company would be rich enough to apply for more than 10 new domain name extensions at the price of $185,000 each?
  • Who would have expected an applicant to apply for…60, 100, 300 new Top-Level Domains?
In 2010 very few would have expected that the ICANN new gTLD program would launch this way, many were talking about serious innovation in the domain name space but I don’t remember any post or any article mentioning that one applicant could or would submit dozens of applications. Today, the result of this first round is very different from what we, users and members of the new gTLD community, expected.

Read my article on gTLD.club

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