Starting next saturday morning, it becomes possible to apply for your name on Facebook.
If you want to avoid your brand to be used as a Facebook URL, visit the link below:
As a test, I decided to protect "GUILLON", a registered brand at INPI.
A blog about New gTLDs and dotBrands (.BRANDs) from the ICANN new gTLD program. You can subscribe to The gTLD Club's Newsletter.