The .BEST new gTLD and SEO Whitepaper

This is a whitepaper published by the .BEST new gTLD registry. I particularly like the title used in the presentation: "The untold truth". This is an extract of the content that you will find in this document:

1. Why choose a .BEST domain name;
2. What is the .BESt new gTLD;
3. Examples of possible domains names on .EST;
4. Why ".BEST"?
5. Best and Food;
6. Best and Products;
7. Best and Entertainments,
8. Best and Services;
9. Best and Co;
10. Google Trends score:
1. Score: 97/100;
2. Best vs Price.
11. HOT: dotBEST and SEO:
1. .BEST and Google;
2. .BEST and CTR (Click Through Rate);
3. .BEST and Bounce rate;
4. .BEST and Dwell Time (time on site);
5. .BEST and Pages Per Visit;
6. .BEST and Conversion rate;
7. Conclusion.
12. Examples of ".best" domains indexed in google.

Download the White Paper here.