...what is their approach to bringing new domain names to market?
Donuts is an applicant that threw the entire domain name industry into uproar due to the number of applications it submitted: 307 in total. Recent figures about Donuts are available here.
It is hardly surprising that whenever new gTLDs are mentioned in the media that Donuts are mentioned alongside due to shear number of applications that they have submitted. There are dozens of articles in the media mixing information and opinions about Donuts. Often, they address the benefits to those registrants who are excited about the possibility of acquiring a new domain name and the threats to those who have an existing .COM domain name portfolio.
Read the end of my article on CircleId.
A blog about New gTLDs and dotBrands (.BRANDs) from the ICANN new gTLD program. You can subscribe to The gTLD Club's Newsletter.
Thursday, February 27, 2014
Who Are the Major New gTLD Applicants and… (Part 4: Donuts)
I am a new gTLD Consultant based in Paris. "New gTLD" stands for "new generic Top-Level Domains" from the ICANN new gTLD program. They are new domain name extensions such as ".consulting" (instead of ".com").
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