New gTLDs: how to distribute your news

Send an email to post@jovenet.consulting:

1. The object of your email is the Title of your news;
2. The content of your email is the Content of your news:
1. Write one line of text, no more;
2. Add a "Learn more" or a "Read the full story" with a hyperlink to your article.
3. Done.

Your news will be used and distributed by Jovenet Consulting to its new gTLD network.

Note that content is moderated so spam, crap, and content not related to new gTLDs don't go through.

To check if you were published, see here.

Follow-up with new gTLDs

There are several way to follow-up with new gTLDs. One of them is to check all known websites informing about the subject. Another one is to subscribe to a "feed" which delivers the news to you. These are the some tools you can use:

1. The new gTLD Group on Google:
1. To post: email to post@jovenet.consulting (group is moderated)
2. To read: just visit the group
3. To receive alerts: ask for an invitation
2. The gTLD Newsletter;
3. The new gTLD group on LinkedIn (note that LinkedIn does not send alerts anymore and requires to visit the group;
4. More options are available here.

Owner of Bank.best explains his acquisition

A Trader just acquired BANK.best and explains his plans for this very specific domain name.

 

".BEST ORIGINAL SERIES" are episodes of the .Best team or guests, explaining who they are, what they do, what is their vision, and what are the news coming.

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Bright way to inform about new extensions

I just saw that offer for Premium domain names sold "in a package" and I find that this is a bright way to offer them. If I am not so much in buying Premium domain names or participating to auctions, I believe that considering categories of TLDs is very important prior to buying a domain name at the regular price. For example, one would be interested to know that there is a dozen of domain name extensions dedicated to the business of Music. When preparing to buy a domain name to publish a content about Music...one should better know about what exists on the market.

Categories of TLDs did not exist in the past
In "the past", you would have bought a ".com", or a domain name from your country of residence ending in two letters. Today is different, when buying a new domain name within a certain business, it remains difficult to be informed that many extensions could match with the second level domain desired; even worse when the plural version of a domain name extension exists: if you are in the Real Estate business for example, you should check this list of domain name extensions before buying. I would also suggest to check that list of similar extensions too...and maybe that one too* for plurals.

What I saw
I follow a limited number of Twitter accounts and the Registry of African Geo TLDs Twitted this link on which you can read ".Africa - .CapeTown - .Durban and .Joburg domains from only $1.50 per slice". As a person interested in buying domain names from this region, I would certainly be interested in knowing that these domain name extensions also exist for the domain name that I am about to buy.

What about Registrars?
I know how difficult it is to create the right algorithm to suggest registrants the right domain name but unless I am wrong, and after checking at many registrars, all focus on the second level domain and none on the first level domain itself.

* These lists are frequently copied by Corporate Registrars lacking ideas ;-)

New bTLD stands for blockchain Top-Level Domain

Isn't it exciting? A new ICANN acronym was just invented and we could hear about it while the next round of the ICANN new gTLD program prepares. Small reminder:

• new gTLD stands for "new generic Top-Level Domain";
• ccTLD stands for "country code Top-Level Domain";
• bTLD now stands for blockchain Top-Level Domain".

#EnCirca BTLD new acronym joins ccTLD and gTLD #icann #blockchain #btlds https://t.co/KSchpSRhyp

— EnCirca (@EnCirca) March 11, 2019

Community new gTLD applications: wrong choice

This article was first published on CircleId.

Community new gTLD applications were one of the three options offered by version 1 one of ICANN new gTLD applicant guidebook. It was also possible submit a "generic" or a "geographic application". I dug on the ICANN website and found out that, in the end - and according to me only - it was a bed choice to submit such application.

The figures

• The ICANN website lists 84 applications submitted to the ICANN;
• 52 were delegated;
• 20 were withdrawn;
• 10 have/had objection(s);
• 9 receive a warning from a government (at least);
• 5 had a string contention;
• 4 are still "on hold" (.MUSIC - .KIDS - .MERCH - .HOTEL);
• 3 were not approved;
• none received an applicant support from the ICANN;
• the .BUGATTI new gTLD is a community application (...), not a .BRAND
• Many trademarks submitted community applications;
• some city names and territories are listed as community applications (.PARIS - .WIEN - .BZH ...);
• ICANN sometimes forgets to update its datas so some of the 84 applications mentioned could have changed.

"Volumes", "usage" or both?
I went through the 52 delegated applications to investigate which ones have lots of domain name registrations and which ones don't. Volumes of domain name creations are important because they are a good indicator if the new gTLD is a successful project or not. Now: are volumes an indicator of usage: it is up to you to decide and don't care what you think ;-) This is what I found:

• The .OVH new gTLD has 62,000+ domain name registrations;
• The .BERLIN new gTLD has 54,800+
• The .PARIS new gTLD has 20,900+
• The .SWISS new gTLD has 17,900+
• The .WIEN new gTLD has 15,400+
• The .HAMBURG new gTLD has 23,400+
• The .SCOT new gTLD has 11,500+

All other new gTLDs unlisted here have less than 10,000 registrations. This is surprising because we have very generic terms such as .ARCHI (for architecture), the .SKI and .NGO new gTLDs. The .ECO domain name extension has 3,8400+ domain names created.

Conclusion
We can easily see that none of these applications has passed the 100,000 registrations. If I perfectly understand that prices are not the same to register a domain name and "usage" matters; well, I also know how much it cost to maintain a registry and I would not want to operate a registry that has less than 10,000 registrations. In all of these cases, and no matter if a multiple registry lowers its cost operating multiple extensions, I am not sure that it is worth it to submit "another" community application in the next round of the ICANN new gTLD program...just because it limits domain name registrations to that specific community and also...because figures demonstrate that on a list of 52 TLDs, 7 only have more than 10,000 domain names on the market. Note that this does not even mean that they are used with a real website. We also know that restricting registrations to a so called community is just a line on the paper, anybody can pay to register a .SKI domain name (for example), it is absolutely not "restricted" in reality.

So: worth it for the next round? No...but that's just according to me.